Whenever you visit a website your personal data like sexual orientation religion location and browsing history can be broadcast through Real-Time Bidding. Thousands of companies may get this sensitive information about you and use it to place personalized ads only for you. We have no idea who gets your data or what else they’ll do with it. This is against the EU Data Protection Regulation which says companies are only allowed to process our data if we agree and if they can ensure that the data won’t be lost or misused. This is impossible with Real-Time Bidding. Meaning it’s against the law. On June 4, Liberties is launching a campaign together with our partners. We will file complaints in 9 EU member states to protect your personal data and empower you to do the same.